Ensuring organization-wide adoption is a significant challenge for teams responsible for deploying any new technology – and IBM Connections is no exception. What makes adoption difficult is changing entrenched staff behaviors. Leveraging “Influencers” as advocates can help change this paradigm – however how do you identify the ‘real’ influencers in an organization? Expanding and extending communities also accelerates adoption. How do community managers accurately know whom to invite into customer or project communities?
We will share how organizations are using our enterprise social network analytics to resolve the ‘adoption’ issue, enabling them to accelerate business value realization.